clothing label - Roots and Leisure

‘I Knew I Wanted to Study Fashion At The Age of 8’ – A Chat With Shivangi Lahoty, Owner of Inaaya and Co.

Published by Samyama

Shivangi Lahoty, from Nazira, Assam knew that fashion was her true calling when she was 8. With support from her family and friends, she pursued it until it became her profession! She went on to study fashion designing, and then launched her own store called Inaaya and Co. Inaaya is a young, fresh take on ethical fashion. It’s an ethical and premium womenswear clothing and accessory brand, with a store in Ahmedabad. We had a chance to have a tête-à-tête with this budding creative entrepreneur, owner of Inaaya and Co., about her online store launch at the beginning of next month. When did your love for designing clothes and fashion begin? I was 8 when I knew I wanted to study fashion. I grew up in a small town called Nazira in Assam. It was heaven on earth, in every sense, including that fact that we had very little connectivity to the internet! Hence, we relied on print media as a source of connection to the outside world. I remember, one day my father came …

In Conversation With The Lovely Sisters Behind ‘KAPRAA’ – Nagaland’s Favorite Fashion Destination

Published by Arepla Jamir

Kapraa, a startup run by three inspiring sisters, is one-of-a-kind store. Besides selling its own designs, the store also gives other creative designers a space to sell and showcase their pieces. It’s a one-stop shop if you’re looking for fashion and accessories – all ‘Made in Nagaland’! Today, we’re introducing you to the faces behind Kapraa – Diana, Ayetoli and Elona. We had fun chatting with them about Kapraa – scroll down to read the full conversation. We had a chat with the lovely sisters of “KAPRAA” – a clothing store based in Kohima, Nagaland to know more about their ventures and more. We are very excited and happy to have you here. To start with everything, it would be great if you can give us a little introduction. Kapraa is a small start up, it’s whole purpose is to encourage local entrepreneurs. It all started with the idea of diving into the world of fashionable yet affordable clothing. So while putting together the concept of KAPRAA, we thought why not be an umbrella brand …